Revenue
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For Darrell Wrenn, selling Real Change is more than just his only source of income. He likes the drive into downtown Seattle each day to buy a fresh batch of newspapers, and then drive out to … more
When financial difficulties meant that Apache — a cooperatively owned investigative outlet based in northern Belgium — had to lay off staff at the end of 2019, it never expected to have … more
Ad refreshing, especially automatic ad refreshing, carries a stigma since publishers historically used it to prioritize revenue over user experience. The post Ad refreshing is the publisher … more
As doctors and dentists reopen their offices, patients have noticed something missing: the magazines.Medical providers have removed periodicals from waiting rooms as a precaution during the … more
Since March, my inbox has greeted me each morning with a tip or five about layoffs. Or closures. Or pay cuts.But this week, my inbox held a teeny, tiny ray of light. Someone emailed to make sure I … more
Toward the end of 2019, Hearst Newspaper brand the Houston Chronicle was planning a rebranding using the phrase, “We are Houston.” As the concept prepped to roll out among other titles, … more
By mid-March, coronavirus response efforts were underway worldwide. President Trump had declared a national emergency. France was in lockdown. And Japanese public schools were closed. But schools on American military bases in Japan planned to … more
Payment terms are stretching longer and late payments are becoming more prevalent in the digital media industry—trends that were already on the rise even before the coronavirus crisis hit. Oarex—an invoice factoring firm that works with … more
Facing the new reality that in-person events will be a nonstarter for a very long time, The New York Times is starting to deploy its coronavirus era digital events strategy with a distinctly international focus. For example, On April 9, two weeks … more
Digital publisher The Local quickly became a focal point for English speakers across Europe when cases of the coronavirus were discovered. Retired expats, young professionals working abroad, regular visitors and those with second homes in European … more
National newspaper brands added 6.6m daily digital readers in the UK in the first quarter of this year, reaching a record audience, according to industry data revealed today. The Sun was the most-read UK newspaper brand in the first quarter of this … more
Journalism’s many conferences have largely been moved to virtual events, causing financial strain but not putting journalism organizations completely in the red. Those inside the industry are watching closely—especially since meetings in years … more
The largest daily newspaper in Hawaii is reportedly making deep cuts to its newsroom staff, eliminating many positions and reducing the staff's size by almost half Honolulu Civil Beat reported that the paper will cut 31 positions across several … more
At a time when journalism is being hit hard globally and some are predicting the end of independent journalism in some parts of the world, it’s time to take a look at what may survive. The Conversation—a nonprofit that brings together scholars … more
Retention was already an important topic for 2020. But with the surge of new subscribers that have come during the coronavirus crisis, publishers are even more concerned with how to retain their readers. When The Times and The Sunday Times faced … more
The Weather Company, which operates the popular websites Weather.com and Weather Underground, and offers forecast and weather graphics services to many industries, has slashed dozens of jobs, part of a wave of large-scale layoffs imposed by its … more
Speed is of the essence when ad money appears. Publishers are finding that ad buyers are acting with increased urgency, as they move from set budgets to a more fluid approach in which available money can appear—and also disappear quickly. Spending … more
As the COVID-19 pandemic continues to cause advertising revenues to dry up, the media industry is facing unprecedented challenges to remain viable. With news of furloughs and layoffs happening throughout the industry, we need to focus on how we … more
The owner of dozens of magazines including The Week, Minecraft World and Viz has put a quarter of its UK staff into a redundancy consultation process as the coronavirus crisis hammers the publishing industry. Dennis Publishing, the company founded … more
It’s been rough out there in sales land during this health crisis. And yet, web traffic is spiking for media companies. So, what do we do to leverage that and take a bad situation and make it better for our advertisers? Let’s give ourselves some … more
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